Timothy Taylor’s Bets £9m on the Future of Cask
Timothy Taylor’s has launched its first major brand refresh in more than a decade, updating its logo, pump clips, glassware and bottles while keeping its beers, recipes and brewing approach unchanged.
More importantly, the refresh sits alongside a £9m investment programme at the brewery over five years and £3m a year in marketing, with the stated aim of making cask more visible and appealing to a new generation.
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Martin is the host of The Beer Rep Chats With, a podcast dedicated to exploring the people and stories behind the independent beer industry.
With a background working across the beer sector Martin aims to give listeners a deeper understanding of the challenges, successes and evolving landscape of the independent beer sector. Each episode focuses on the experiences of the people driving the industry forward, offering insights that are valuable for both beer professionals and passionate drinkers alike.
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